Rocawear is a dominant lifestyle apparel brand for a wide range of customers, with annual retail sales over $700 million. Inspired by an urban aesthetic rooted in young men's sportswear, Rocawear has expanded is brand through licensing pacts to develop lines for Rocawear has expanded is brand through licensing pacts to develop lines for children (Kids Headquarters), junior's (Signature Apparel), socks (Gina Group), handbags and belts (M. London), jewelry (K & M Associates ), big & tall (Endurance), headwear (Nas Industries), ladies intimates and men's loungewear/underwear (Age Group), ladies footwear (Topline), Men's Footwear ( Two Feet Productions) and sunglasses/Optical frames (Colors in Optics).